Our Team

Our CEO founded an early social network and sold it for $100 million. Our goal is to create the virtuous startup! We are advised by tremendous thought leaders.


Jay Scott

Jay Scott is Alex’s dad, Co-Executive Director of Alex’s Lemonade Stand Foundation and also a proud father to three sons, Patrick, Eddie and Joey. Alex was diagnosed with neuroblastoma, a childhood cancer, when she was just a year old. In 2000, at 4-years-old, Alex announced she wanted to hold a lemonade stand to raise money to help find a cure for other children with cancer. In her lifetime, Alex would go on to raise over $1 million before she passed away in 2004 at the age of 8. Since then, Alex's Lemonade Stand Foundation has raised more than $150 million toward fulfilling Alex’s dream of finding a cure, funding over 800 research projects nationally.Jay works alongside his wife Liz and the amazing ALSF staff, board of directors, sponsors and supporters to continue the fight against childhood cancer, one cup at a time. Jay loves basketball, distance running, dogs, making wooden bowls and hanging out with his family. Jay is an advisor.


Steven spatz

Steven Spatz is the President of BookBaby, the nation’s leading eBook and printed book distributor. Spatz’s professional writing career began at age 13, paid by the word to bang out little league baseball game stories on an ancient manual typewriter for southern Oregon weekly newspapers. His journalism career continued after graduation from the University of Oregon at several daily newspapers in Oregon. Spatz continued his direct marketing career with Fortune 500 companies including Mattel and Hasbro. He joined AVL Digital in 2004 to lead the direct to consumer marketing teams for music industry-leading brands Disc MakersOasis and CD Baby. After serving as Chief Marketing Officer, Spatz was tapped to lead the company’s new publishing division in late 2014. BookBaby has offices in Portland, OR and Philadelphia, PA to meet the printed and eBook needs of thousands of self-publishing authors around the globe.  Steven is an advisor.


bradley Metrock

Bradley produces Digital Book World, the essential annual publishing industry event. He also owns and operates VoiceFirst.FM, a podcast network for the new era of voice-first computing. The network is listened to by tens of thousands of people across 48 countries, and includes shows This Week In Voice, The Alexa Podcast, Artificial Intelligence, and more. Bradley also produces The Alexa Conference, which convenes the gathering of Alexa developers and enthusiasts from around the world. Bradley is an advisor.


Richard nash

Richard Nash is a strategist and serial entrepreneur in digital media. He led partnerships and content at the culture discovery start-up Small Demons and the story app/aggregator Byliner. Previously he ran the iconic indie Soft Skull Press for which work he was awarded the Association of American Publishers’ Award for Creativity in Independent Publishing in 2005—the last book he edited there, Lydia Millet’s Love in Infant Monkeys, was selected as a 2010 Pulitzer Prize finalist. In 2010 the Utne Reader named him one of Fifty Visionaries Changing Your World and Mashable named him the #1 Twitter User Changing the Face of Publishing. In 2013 the UK’s Bookseller magazine picked him as one of the Five Most Inspiring People in Digital Publishing. He advises numerous start-ups in digital media and consults with corporations on using narrative to grow their business. Richard is an advisor.


Emily Krueger

Emily Krueger is the senior director of partnerships at Action Against Hunger. For almost 40 years, across nearly 50 countries, AAH has led the global fight against hunger, saving the lives of children and their families. AAH will never give up. Until the world is free from hunger. Emily is an advisor. AAH's impact includes:

  • Lifesaving impact in nearly 50 countries
  • 6,500+ field staff assisting more than 14.7 million people
  • 35+ years of expertise responding to emergencies caused by conflict, natural disasters and food crises

David Cook

David co-founded myYearbook with his brother Geoff and sister Catherine in 2005. After the sale of the company for $100 million in 2011 Dave served in Product Marketing until 2015, when he moved to Colorado with his wife. David graduated from University of Colorado in 2011. David is the CEO.